ABOUT
About Lisa Saito
For more than 20 years, I have built and led B2B marketing in global technology companies including Salesforce, Slack, Adobe, and Domo. My experience spans brand, demand generation, communications, product marketing, partner marketing, and customer success marketing. Across businesses at different stages of growth, I have connected business strategy with focused marketing priorities, operating models, and execution in Japan and North Asia.
For more than 15 years, my leadership responsibilities have included business and marketing decisions, organization building, hiring, talent development, and organizational change. Throughout my career as a woman leader, I have coached and mentored women, developed women leaders, and sponsored leadership programs.
I have written for Forbes Japan on digital marketing and data-driven management. I have also served as a speaker and panelist at technology industry events and conferences focused on women’s advancement in the workplace.
EXPERIENCE
Professional experience
Current
- Independent advisor and coach focused on B2B marketing and GTM, leadership development, coaching, and women’s career and leadership advancement.
Salesforce | 10/2019 to 5/2026
- Vice President, Customer Success & Partner Marketing | 2/2024 to 5/2026
- Vice President, Marketing Japan & Korea - Slack | 8/2022 to 1/2024
- Senior Director, Marketing Japan & Korea - Slack | 10/2021 to 7/2022
- Joined Salesforce in October 2021 following the integration of Slack Japan.
- Head of Marketing, Japan & Korea at Slack | 5/2021 to 9/2021
- Head of Marketing, Japan at Slack | 10/2019 to 4/2021
Domo | 12/2016 to 9/2019
- Head of Marketing, Japan
Salesforce | 4/2011 to 11/2016
- Director, Campaign and Demand Generation | 4/2013 to 11/2016
- Senior Manager, Campaign and Lead Generation | 4/2011 to 3/2013
Adobe / Omniture | 4/2008 to 3/2011
- Omniture Field Marketing Specialist | 3/2010 to 3/2011
- Marketing Program Specialist at Omniture | 4/2008 to 2/2010
Early career
- Marketing, communications, and public relations roles in technology companies and PR agencies.
Bachelor of Economics, Doshisha University
SERVICES